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IKEA is undoubtedly one of the world's most successful, enigmatic, and recognisable global brands. Last year nearly 800 million people in 49 countries visited its stores, which had a turnover of more than £30 billion.
In a major new three-part series, our cameras explore the world of IKEA, from the design studios to factories and stores, for the very first time.
Few companies can legitimately claim to shape the way we live today. Fewer still inspire a cult-like devotion in customers and employees alike. But IKEA is not like other companies.
The famously secretive Swedish furniture retailer is guided by the principle of creating 'the better everyday life for the many people'. But what is the secret to its success? How does the machine of IKEA affect the people who work for it, and how does its ruthlessly efficient business model affect the world?
伊纳基·戈多伊,新田真剑佑,埃米莉·拉德,雅各布·吉布森,塔兹·斯盖拉,麦金利·贝尔彻三世,詹德勒·勒·鲁,密尔顿·施尔,史蒂夫·马克,彼得·加迪尔特,克雷格·法布拉斯,兰利·柯克伍德,莉莉·费舍尔,奇奥玛·乌梅拉,斯文·鲁格洛克,阿曼德·奥坎普,罗里·阿克顿·伯内尔,摩根·戴维斯,文森特·里根,杰夫·沃德,伊利娅·伊索雷利·保利诺,艾丹·斯科特,塔梅尔·伯贾克,科尔顿·奥索里奥,布雷特·威廉姆斯
大卫·田纳特,玛格丽塔·列维耶娃,马克·博纳尔,尼尔·马斯克尔,巴里·斯隆,丹尼尔·瑞恩,Richard,Pepper,埃斯特拉·丹尼尔斯,格雷戈·科尔帕克奇,Sarah,Naudi,Richie,Lawrie,拉多斯劳·凯姆,Maggie,Evans,Kimberley,Sterling,山姆·马克,Dan,Paton
兰道尔·朴,吴恬敏,杨升德,福雷斯特·惠勒,陈琦烨,宋静秀,切尔茜·克里斯普,雷·怀斯,Pat Sajak,凡娜·怀特,卢娜·布雷斯,诺尔·古格雷米,克里斯·艾略特,迈克尔·波顿